
October 2016
Fitness JournalIDEA Fitness Journal- October 2016
Plant-Based Diets and Protein 
How we're getting more plant-based protein in our diets. 
















2016 IDEA® WORLD CONVENTION
A Global Boot Camp for Success, Purpose and Wellness. 14,000 pros from 55 countries came together to share and celebrate health, nutrition, fitness and inspiration.Childhood Obesity: An Unhealthy Start
How does excess weight set children up for life?
Using Live Video to Promote Your Services
Facebook and other social media platforms now allow real–time interactivity and authenticity you can't get with prerecorded video.
Lifestyle Medicine Is a Team Sport
Elizabeth Joy, MD, describes how lifestyle medicine training and tools for the full spectrum of healthcare providers can decrease the ever-increasing burden of chronic disease

Creative Ideas That Inspire
Put a fun spin on traditional classes with these ideas that shake things up.
Highlighting Positive Change
Use a simple measurement scale to help older exercisers quantify their progress while in class.
Local Classes, Global Impact
Reach and teach beyond the studio walls.

16 Trends in Fitness Fashion for 2016
Comfy, good-looking and high-tech: The latest fitnesswear has it all
Maximize Sales Without the Hard Sell
Use interactive event marketing to generate leads and revenue without being "salesy."
A Boy with Cerebral Palsy
Personal trainer Jeff Mendoza's young client gives him a new perspective on life.

Fresh Insights on Fat 
Fat tissues secrete proteins that influence diet and metabolism. What the latest science means to fitness pros. 
What Is Mindfulness? 
Understand the relationship between mind-body awareness and mindfulness and why this connection can be beneficial. 
Helping the Full Range of Older Clients 
Many have arthritis and artificial joints. Some have been sedentary their whole lives.
Preparation is the key to anticipating their needs.
