Sandy Todd Webster
Article Archive
Friends, it’s been over 2 years since we could safely gather. Let 2022 IDEA World Convention be our time to meet in person to laugh, learn, dance and celebrate together at the most exhilarating of all fitness industry events.
Read MoreBust out the bubbly, because this is a big one! IDEA is exalting its epic 40th anniversary this year.
Read MoreMarch is Women’s History Month. There is still plenty of time to reach out to your sisters in the industry and tell them how much their leadership has impacted you.
Read MoreSponsored by the Academy of Nutrition and Dietetics, the 2022 theme for National Nutrition Month is “Celebrate a World of Flavors.” Using a “small steps” coaching structure, the Academy is rolling out just a few tips to practice each week with supportive information and resources.
Read MoreThe fitness industry is an embarrassment of riches in terms of exceptional individuals who can become your amazing lifelong friends, mentors or part of your trusted network. Get over your shyness and mingle. Introduce yourself. Reestablish the relationships that may be frayed after 2 years of pandemic.
Read MoreEducation is one step toward opening our minds to the critical role that inclusivity—and all that ties to it—plays in inspiring the ENTIRE world to fitness—and not just a segment of it.
Read MoreHeart disease is a leading cause of death in the United States, claiming the lives of more than 650,000 people per year, according to the Centers for Disease Control. Sadly, it is a mostly preventable lifestyle disease that is needlessly damaging too many lives.
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Small group fitness is a powerful community builder and retention tool for your business. Clients who train in a group are more likely to stick with a program and achieve their fitness goals, which reflects success back on you and your business.
Read MoreWelcome to the first edition of “Friday Super Sets.” I’ll be dropping in at the end of each week to get better acquainted with you and other IDEA Members, and to share notes and links regarding content you may have missed during your busy week. Each edition will be chock-full of information and links that I believe you’ll enjoy.
Read MoreAs we enter the most foodcentric season of all, we hope the features section in this issue sparks new perspective on two fascinating nutrition topics: how the pandemic has changed the ways people eat and how to differentiate among food allergies, intolerances and sensitivities.
Read MoreHave hope and take heart: We can learn to regulate our stress levels with a practiced approach to prevent it or manage it well through behavioral shifts and coping strategies.
Read MoreNiche marketing doesn’t work for everyone. Case in point? Mike Z. Robinson, 2015 IDEA Personal Trainer of the Year and founder/owner of MZR fitness in San Luis Obispo, California, has purposefully avoided the trend of super specializing with his client population.
Read MoreAs we merge into autumn, let’s pause to ensure that you and your teams are maximizing your IDEA Health & Fitness Association benefits.
Read MoreHow functional HIIT workouts can slow aging, improve mobility, increase strength and power, and deliver metabolic conditioning with impact.
Read MoreIf you’re paralyzed by the specter of making a wrong move with your fitness business, this excerpt from the IDEAfit PRO SHOW podcast may be just what you need to get unstuck.
Read More“United We Thrive” is more than a theme, it’s an internal mantra for IDEA and an intention we set over a year ago: To deliver against IDEA’s mandate at a time when our industry needed it the most.
Read MoreThe second day of 2021 IDEA World Virtual ushered in a new suite of deep knowledge for attendees to choose from, on topics ranging from exercise science research to diversity and inclusion and the mundane (but oh-so-important) aspects of owning a fitness business.
Read MoreFor the 39th time—and for the second-straight year virtually because of the pandemic—IDEA World Convention is inspiring and educating thousands of fit pros around the globe. Though we may be weary of being at screens after the toughest year this industry has ever seen, our craving for connection has drawn us together.
Read MoreWith colds and respiratory diseases re-emerging as the world opens up, it’s time to pause and fine tune what we know about the immune system.
Read MoreThe first 15,000 people to purchase or renew into our new IDEAfit+ Membership will receive an a 3-day ticket to 2021 IDEA World Virtual.
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