Beverly Hosford, MA
Beverly Hosford, MA
Article Archive
Answers and solutions for getting sleep, plus questions you can ask and tips you can offer when guiding others on their sleep quest.
Read MoreSleep hygiene consists of habits and behaviors that help us to get enough good-quality sleep to leave us refreshed, both physically and mentally. These days, improving sleep hygiene is a priority for many overstressed clients, but adopting new sleep habits can be challenging. Why do we postpone sleep? Does going to sleep feel like losing control, somewhat…
Read MoreThe consensus of sleep experts and research studies suggests that optimal outcomes depend on these essential sleep habits:
Read MoreSleep influences our demeanor, our choices and how others perceive us. It shapes our waking hours, leaving us alert, calm, focused and joyful—or tired, grumpy, distracted and unhappy.
That makes sleep a crucial concern for our harried clientele and for ourselves, as busy fitness professionals. We all try to sneak by without enough sleep, and we all pay the price for sleep deprivation. Read on for the latest research on sleep, plus how to bring up sleep in your clients’ sessions or at your business.
Read MoreSpending a third of our lives horizontal, hallucinating and paralyzed may sound like something from a scary sci-fi movie—but, in reality, these are good things. It’s all about sleep, and getting enough of it is essential.
Read MoreWhat would you do with an extra $6,000 a year in earnings? Pay off debt? Go on vacation? Save for a down payment on a home? Raising your session rates by $3 can make this additional money a reality, whether you charge $10 an hour or $125 an hour.
Read MoreDo you cringe when you think about raising your rates, or do you get excited? Most trainers report a combination of both. Everyone wants to earn more money, but the potential risk can be a roadblock. The main reason fitness professionals don’t raise their rates is fear of loss: “What if I lose clients?”
Read MoreThe most important thing to do before increasing your fees is to research your market. Debrae Barensfeld, co-founder of Nitroforce Performance training Studio in Medina, Ohio, notes that certain demographic regions have price ceilings. “Before you choose your new rate, research your area and find out what others are charging.” Demographic region, cost of living, inflation, type of client, and your education and experience all affect pricing.
DOS
What is a leader in the fitness industry? CEOs and managers are often tagged as leaders, so it’s not just someone who shines on stage and enthusiastically teaches group fitness classes. Where do leaders come from? Are they genetically predisposed to have charisma and influence? Or did they work hard to cultivate those skills?
Read MoreWhat would you do with an extra $6,000 a year in earnings? Pay off debt? Go on vacation? Save for a down payment on a home? Raising your session rates by $3 can make this additional money a reality, whether you charge $10 an hour or $125 an hour.
Read MoreWhy is it hard to stay on track while traveling? Start with the distractions. If it’s not a smartphone diverting your attention, it’s a book or laptop, fast food or your travel companion. Distractions are not bad, mind you. They’re simply inevitable.
That’s why it’s so important to shift your priorities. Instead of checking social media and email the next time you sit down on a plane or train, how about tuning in to posture and body awareness?
Read MoreWhy is it hard to stay on track while traveling? Start with the distractions. If it’s not a smartphone diverting your attention, it’s a book or laptop, fast food or your travel companion. Distractions are not bad, mind you. They’re simply inevitable.
That’s why it’s so important to shift your priorities. Instead of checking social media and email the next time you sit down on a plane or train, how about tuning in to posture and body awareness?
Read MorePersonal training is a very personal business indeed, and it’s all about connecting with your clients. When the winter holidays roll around, gift giving can be tricky. Some clients give their trainers gifts, but you never know who is going to give a gift and who is not. What if people start dropping off presents and you have nothing to give in return? And, if you do want to give your clients gifts, what should you give?
Read MoreWhether we’re vacationing with our family or heading to the 2015 IDEA World Fitness ConventionTM with 12,000 other fitness enthusiasts, it can be challenging to stay fit when we’re on the road. Even the healthiest exercise professionals can get caught off-guard with aches, pains, stress and guilt that prevent us from having fun and functioning at our best.
If travel throws the fittest of us off track, imagine what it does to everyone else.
Read MoreSkiing is a thrilling sport, providing majestic views of the mountains and a vigorous workout. If you haven’t seen the famous Disney cartoon starring Goofy, you must! Go to video.disney.com and type “the art of skiing” into the search box. After you have had a good laugh at Goofy’s antics on the slopes, come back…
Read MoreSkiing is a thrilling sport, providing majestic views of the mountains and a vigorous workout. If you haven’t seen the Disney cartoon starring Goofy, you must! Go to video.disney.com and type “the art of skiing” into the search box. After you have had a good laugh at Goofy’s antics on the slopes, come back here and find out how to create a strong foundation for attracting and training downhill skiers.
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