Travis Barnes
Mark Fisher
Mark Fisher is an in-demand international speaker, consultant and entrepreneur. He is the co-owner of Mark Fisher Fitness, one of Men's Health magazine's Top 20 Gyms in America. MFF has two locations in Manhattan and was ranked #312 on the 2015 Inc. 500. Mark also co-founded Business for Unicorns in 2016. BFU has worked with clients like Sony Music, Sylvan Learning and the ACLU, as well as many of the leading fitness studios across the U.S. and U.K.
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These 21 actionable tips can serve as inspiration for you to rebuild your fitness business during the pandemic better than it was in the “old” normal.
You’ve heard it often: Your people are your greatest asset. But as author Rodd Wagner points out in his book Widgets: The 12 New Rules for Managing Your Employees As If They’re Real People (McGraw-Hill 2015), “Your people are not your greatest assets. They’re not yours, and they’re not assets.”
Mistakes are inevitable. But if you can avoid them before they happen, then you’ll have more time to focus on building a stronger business.
It’s no longer enough to offer the latest fitness equipment and amenities in your gym. People crave connection and community.
