mission statement and goals
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Hi Ryan,
What is your specific question on mission statement and goals? If you are asking whether or not you should have these, then yes, I would develop a mission statement and for yourself and your business. You will use it often to determine your course of action in fitness–it will guide you in future decisions. In addition, it will give others a sense of your purpose and values as an organization/trainer/fitness instructor, etc…
Best,
Christine