2008 IDEA Fitness Programs & Equipment Survey Overview Our annual survey sheds light on how to expand your viewpoint—but not necessarily your budget—to serve a growing and evolving clientele.
NLP: The “Soft” Science of Communication What nuances separate the good from the great instructor or the ordinary personal trainer from the extraordinary one?
Handling Career Changes With Aplomb Stories of fitness pros who successfully strategized career changes—and how you can do the same.
Basic Accounting Principles for Fitness Professionals Financial terms and accounting methods that go beyond simple debits and credits.
2008 IDEA Health & Fitness Inspiration Awards™ Finalists Celebrate the accomplishments of exceptional industry leaders.
The Spa Way of Life If you are a team player with a passion for serving others, a spa career could be your calling.
StepTube: The Next Wave? Fitness professionals are using online video-sharing to showcase ideas, refine techniques and create an expanded community.