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August 2009

Fitness JournalIDEA Fitness Journal - August 2009
Meet the Future of Personal Fitness Training
Build your business with clients from the Baby Boom Generation.
Sample Class: Individualized Indoor Cycling
Use variety and purpose to hone in on personal fitness goals.
4 Core Challenges of Running a Pilates Business
Your success is likely to depend on how you handle business planning, facility selection, staffing and customer service.
Building Business Alliances With Competitors
How partnering with the opposition can become a win-win situation.
Training to Failure
Research results with important implications for your clients’ strength training regimens.
Three-Way Plank
Pair the BOSU® Balance Trainer with a simple core move to engage and challenge participants.
Real-World Step
Use these simple tips to translate advanced moves for your students at home.
Partner Exercises
Make partner training fun and interactive with these exercises designed for two.
A New Business Model: Partner & Small-Group Training
Trainers are going beyond traditional one-on-one sessions for an exciting option that makes good business sense.
The 25 Most Significant Health Benefits of Physical Activity & Exercise
Common health issues that can be positively affected, prevented or controlled by exercise.
Got Calcium?
Exploring the latest research on calcium, vitamin D and bone health.
Tricks of the Trade
“When do you do your own workouts, and how do you fit them in around clients?”