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🎁   Black Friday Prices All November Long! Members get 50% OFF IDEA courses & certificates.  🎁Join Now!

Kathie Davis



Article Archive

Our Best 30 Lessons in 30 Years

July 1, 2012

If we had it to do all over again, there wouldn’t be much we would change, if anything. We, and IDEA, have come to this exact moment in time as a sum of all the parts, moments, people and happenings—both amazing and sometimes not so great—that have happened on our journey since we founded IDEA.

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Nutrition: To Advise or Not?

February 29, 2008

Sound nutrition is an essential element in every person’s overall wellness blueprint. You can do everything else right—as far as exercise, rest and body-mind harmony go—but if you’re not fueling your body sensibly, it will eventually catch up with you. In fact, we think nutrition is so important to wholeness and balance that we devote a full CEC issue to the topic …

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A Business Model With Merit

September 30, 2007

Over the past several years, personal fitness trainers (PFTs) have quietly broken a barrier of sorts. Although one-on-one training still rules as the most popular form of client programming, partner and small-group formats have gained ground and taken firm root in the landscape. According to the 2007 IDEA Fitness Programs & Equipment Survey, the percentage of respondents offering sess…

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The Future Is Now. What Is Your Plan?

April 30, 2007

In the worlds of publishing and event planning, it’s imperative that we live in the future or we face the stark reality of going out of business. Our editors started planning this May issue around the time we were all shopping for Thanksgiving turkeys last year. Today, their sights are
already set on articles and themes they can bring you in 2008. On the event side, it can be dice…

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A Pleasure and a Privilege

September 30, 2006

Reflecting on the milestones of IDEA’s busy summer has been a joy for us, accenting the vast potential we see for continued excellence in our conference programming into the future. The IDEA staff pulled out all the stops to prepare for the IDEA World Fitness Convention® and helped us make a longtime dream come true by simultaneously launching the Inner IDEA Conferenc…

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Inner IDEA Is Born

December 31, 2005

After a quarter century of focusing on exercise and its impact on the body, IDEA is embarking on its next evolutionary path: exploring the inner connection between mind, body and spirit in a quest toward optimal wellness. To support our strong belief in this path, we are delighted to announce the debut of Inner IDEA, an exciting new conference that will launch July 23–25, 2006, just…

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The Global Fitness Village

October 31, 2005

In August our family had the wonderful opportunity to visit China and Thailand. In addition to absorbing the rich culture of these countries, we were welcomed by several IDEA members and toured a number of fitness centers while we were there.
Our first stop was Beijing, a frenetic city of nearly 15 million people, where we visited two clubs: CSI Bally Total Fitness Club and Beiji…

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