Jessica Maurer, Author at IDEA Health & Fitness Association

Jessica Maurer

Jessica H. Maurer is a fitness business consultant and strategist who has presented and consulted for many brands internationally. Jessica is the Senior Director of Instructor Development at FIT4MOM and is a consultant for well-known fitness companies such as Nathalie Lacombe, SCW and One Day to Wellness. Additionally, Jessica continues to offer consulting services to locally owned businesses and fitness professionals.

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How Music Can Boost Client Retention

October 29, 2024

It’s not just a background noise to fill the silence—music can create an immersive experience that keeps clients engaged, motivated, and coming back for more. As a fitness instructor, leveraging the power of music in your classes can turn your workout sessions into something participants enjoy and look forward to. By fostering a sense of…

Building Community for Your Fitness Business

December 13, 2022

Often people are searching for connection and camaraderie, which can be found and nurtured through building community in your business.

Jessica Maurer

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