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Bob & Jolyn Esquerre

Bob Esquerre, MA, is a world-renowned fitness business planner, and a leading educator, personal trainer and indoor cycling instructor. He specializes in training managers and personal trainers and has enjoyed great success as a ÔÇ£turn-aroundÔÇØ business expert. Bob is an active participant in the national and international lecture circuits, and has been recognized by IHRSA as a subject-matter expert on personal training.
Certifications: ACE, NASM and NSCA
Education provider for: ACE, NASM and NSCA

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The Value of Training New Fitness Managers

April 30, 2008

In today’s health club environment, most organizations recognize their best personal trainers and group instructors by promoting them to be managers of their departments. However, in many instances, this move sets up these outstanding employees for failure.

That’s because no matter how good these rising stars are at training or instructing clients, they are usually not a…

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