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IDEA Health & Fitness Association: 40 Years of Wellness

IDEA’s path has been leading-edge, storied and full of heart. We grew from a fledgling association and a small annual gathering of fitness professionals into a respected industry leader, continuing education provider and imagineer of the impressive IDEA® World Convention. IDEA has come to this exact moment in time as a sum of all the parts, moments, people and happenings since the company’s founding in 1982.

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November-December 2020 IDEA Fitness Journal

Concerned about your place in the new fitness industry? We have 40 years of experience supporting pros just like you! Let’s create a new wellness paradigm together—IDEAfit+ is the extra edge you need. Once you team up with IDEA, be sure to take full advantage of all the benefits of membership.