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shake it, ladies!

Can you imagine this actually passed for exercise 40 years ago?

Well, at least they weren’t watching television, eating trans fats or surfing the Net! And don’t their attitudes seem positive?

The fitness industry has come such a long way since this photo was shot circa 1960. Ironically, even with the technology advancements since then, today’s challenges of reversing sedentary living and the obesity trend are the most serious that fitness professionals have ever faced. But don’t despair, for you are the catalysts for change! All your efforts to Inspire the World to Fitness™ make a profound daily difference in the lives of others.

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Concerned about your place in the new fitness industry? We have 40 years of experience supporting pros just like you! Let’s create a new wellness paradigm together—IDEAfit+ is the extra edge you need. Once you team up with IDEA, be sure to take full advantage of all the benefits of membership.

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