With springtime’s seasonal change and momentum for renewal, are you or your facility offering any new spring training programs to build participation or recruit new clients? If so, please describe the program you’re promoting, your target demographic, and whether it’s indoors or outside. Also, let us know how it is received.

Share your responses with executive editor Joy Keller, [email protected].

Shirley Archer-Eichenberger, JD, MA

Shirley Archer, JD, MA, is an internationally acknowledged integrative health and mindfulness specialist, best-selling author of 16 fitness and wellness books translated into multiple languages and sold worldwide, award-winning health journalist, contributing editor to Fitness Journal, media spokesperson, and IDEA's 2008 Fitness Instructor of the Year. She's a 25-year industry veteran and former health and fitness educator at the Stanford Prevention Research Center, who has served on multiple industry committees and co-authored trade books and manuals for ACE, ACSM and YMCA of the USA. She has appeared on TV worldwide and was a featured trainer on America's Next Top Model.

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