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Programming

What Older Adults Want

At the 2002 World Fitness IDEA® convention, held this past summer in San Diego, the hot topic among attendees was teaching older adults. As all of this year’s IDEA award recipients emphasized in their acceptance remarks, not only is it cool and fun to teach the older-adult population, but it’s prudent as well. With the baby boomer wave cresting, teaching older adults really is an investment in your own future!

Double Trouble: Partner Training

How would you like to increase the popularity of your classes? Do you also want to teach in an environment in which you and your students feel challenged and enthusiastic and share a great sense of accomplishment and belonging? The “Double Trouble” paired-training concept can help you achieve these goals. In this innovative workout, participants pair off and train together, often sharing the same piece of exercise equipment and raising each other’s motivation to new heights!

Balance Training for Older Adults

According to the Centers for Disease Control and Prevention, falls account for the highest number of accidental injury deaths in adults 65 years and older. To address this concern, more and more fitness facilities are offering balance training for their older members. Should you?

Ready to Hop on Board?

What Exactly Is the Core Board?

The new core board program and equipment developed by Reebok offer users three-dimensional motion on an oblong platform. The platform has feet that hold the board in place on the floor while the platform itself reacts to movement. Participants must adjust their balance in response to the

Fitness Programming Equipment Trends

Strategically developing your fitness business is like planning a garden. A gardener has many elements to consider—location, climate, space—and the elements can go together different ways. There are as many “right” ways to put together fitness programs and equipment as there are garden styles. And like a gardener, you have the opportunity to change things around every year.

6th Annual IDEA Fitness Programs and Equipment Report

Everyone wants to know them and to benefit from them. Fitness consumers demand them—except
for those who try to avoid them.
What are the newest fitness trends?, we ask.
A trend, according to Webster, is a “line
of general direction and movement” or a “current style or preference.” Being trendy
is being fashionable. And in fitness, there can be a lot of fashion!

Key Trends in Programs and Equipment

Managers and staff in the fitness industry are very resourceful. The quality and quantity of activities they produce show a flair for innovating an apparently unending blend of exercise formats and equipment. This capability is captured in the results of the 2001 IDEA Fitness Programs and Equipment Survey. IDEA members reported on their clients, programs, equipment and work environments, and painted a landscape of tried-and-true activities integrated with new options.

What Do Facilities Pay?

Every facility follows a business model, which impacts all costs,
including salary levels. When looking at these figures, keep in mind how costs are associated with revenue. For example, it is simpler to
associate the cost of a personal trainer with the revenue of a session fee than it is to associate the cost of a fitness instructor with the revenue of a membership fee, which allows access to an entire facility. These cost-revenue associations may impact compensation.

Big Bang Exercises

Your participants rush to the gym in the early morning,
during their lunch hour or after work, desperately trying to stay fit, keep the fat off or simply feel better about their bodies. Pressed for time and wanting results, many exercisers are after something new—an exercise that delivers more or is better than other exercises.

When Clients Feel Pain

exercise

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By Greg Roskopf, MA

When Clients Feel Pain
How can you identify muscle imbalances that contribute to discomfort or distress?

A

s personal fitness trainers, we recognize our role as specialists in exercise maintenance. On a daily basis, we set up exercise programs designed to help our clients reach their fitness goals. With the educational background and the skills we possess, trai…

What Do Facilities Offer?

With so many fitness activities available, how do you determine which ones are a good fit for your business? Asking current customers is your first step to answering that question. Surveys, informal conversations and tracking participation are good ways to find out what clients are interested in. The second step is to see what other facilities are offering, both locally and nationally, and predict if your customers will like the same programs their customers do.

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