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Personal Training Stays on Top, Study Shows

SAN DIEGO – Personal training, mind-body fusion and outdoor activities continue to be popular offerings at health clubs while stability balls, resistance bands and balance boards are the most frequently offered equipment, according to the 12th annual IDEA Fitness Programs and Equipment Survey.

The survey of 225 IDEA members, who consist of health club owners, fitness center managers and exercise program directors, measures the latest trends in programming and equipment offerings.

One-on-one personal training continues to be the most offered program with 80 percent of those surveyed offering it at their clubs. Seventy-one percent offer training sessions shared by two clients.

In addition, more clubs are taking their training outdoors. Since 2004, the number of respondents offering outdoor personal training sessions has risen from
26 percent to 60 percent while outdoor boot camps are now offered by 30 percent of the surveyed facilities compared to 16 percent in 2004.

Pilates and yoga combined rose 38 percent. Mind-body fusion classes are offered at 27 percent of the surveyed facilities.

Kathie Davis, Co-founder and executive director of IDEA Health & Fitness Association, says she sees the trend of more simplicity among fitness enthusiasts.

"The latest IDEA program and equipment survey reveals there is an important evolution under way in the fitness industry," Davis says. "Our members have told us there is new importance placed on simplicity for gaining strength. Using smaller equipment and participating in outdoor activities such as boot camps – as well as the undeniable growth of mind-body classes – proves it does not require large, expensive tools to help people get and stay fit."



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