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Less Netflix, More Exercise

Can we resolve to be entertained and exercised?

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If you want to help your clients find more time to exercise, try asking them how much time they spend watching Netflix.

An analysis by the Streaming Observer, a website dedicated to streaming technology information, showed that the average Netflix user watches 71 minutes of Netflix daily. Other data sources show that the average American spends 17.4 minutes a day exercising. In other words, people spend four times as much time watching Netflix as they do being active.

“Don’t let a Netflix binge derail your clients from a resolution to be more active in the new year,” says IDEA member Ken Alan, lecturer in the Department of Kinesiology at California State University, Fullerton. “Have them make a commitment to do 20 minutes of activity for every 60 minutes of TV time or during television time. Suggest exercise that won’t distract others watching with them, like stretching or yoga poses. Resistance exercises can work—off to the side or in back of any company. You don’t have to choose between Netflix and being active. Be entertained and exercised.” View the full report at streamingobserver.com/time-spent-watching-netflix/.


Shirley Eichenberger-Archer, JD, MA

Shirley Archer, JD, MA, is an internationally acknowledged integrative health and mindfulness specialist, best-selling author of 16 fitness and wellness books translated into multiple languages and sold worldwide, award-winning health journalist, contributing editor to Fitness Journal, media spokesperson, and IDEA's 2008 Fitness Instructor of the Year. She's a 25-year industry veteran and former health and fitness educator at the Stanford Prevention Research Center, who has served on multiple industry committees and co-authored trade books and manuals for ACE, ACSM and YMCA of the USA. She has appeared on TV worldwide and was a featured trainer on America's Next Top Model.

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