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Help Prevent Negative Effects of Aging

If you want to bring in more revenue and increase the retention of mature adults, MELT is a must-have.

MELT method class

In the fitness industry, it’s no secret that our members get older. But what is a secret is the fact that our clients are aging out at a much faster rate than we’re replacing them with new members ages 18–35.

It’s not just about looking good—it’s about feeling good. As fitness pros, we know that when our older clients are healthy, they have more energy to do all of the things they love: work, play with their grandkids and enjoy retirement.

But here’s the thing: most of us aren’t actively preventing the negative effects associated with getting older. Sure, we may be taking vitamins or wearing sunscreen, but what if there was a way to engage and incentivize frequent attendance among our older clients? What if there was a way to create a new offering more appealing to older adults?

Are you interested in offering a more holistic approach to your clients’ wellness?

That’s where MELT comes in as a prime offering to both retain members and create a new offering more appealing to older adults.

The MELT Method is an innovative self-treatment technique that addresses both the connective tissue system (also known as fascia) and the nervous system. It’s based on cutting-edge research and is the only technique that works in this way. When added to your offerings as a pre- or post-workout practice or as a session, the MELT Method can deliver dramatic outcomes for your clients that can be achieved in as little as three 10-minute sessions per week.

Maintaining a level of fitness is undeniably a part of the equation and is linked with better physical and mental outcomes as we grow older. But there are certain aspects of overall wellness that even the most well-rounded workout programs can’t touch—and the key lies in the neurofascial system. The MELT Method affects both the connective tissue system and the nervous system—a combination that lets you tap into the body’s own healing mechanisms to boost stability and mobility, and help prevent injuries and restrictions.

The best part? By offering MELT, you will actually help prevent future injuries and reduce the risk of developing chronic conditions associated with aging—so your members will be healthier and happier in their golden years!

If you’re interested in learning more about this exciting new tool for your business or if you want to build a practice just with MELT, join us starting July 12th at our Level 1 Instructor Training and access a flexible mix of interactive recorded and live sessions offered 100% online—plus community support, workbooks and much more. You’ll learn everything you need to be certified, teach and transform your client’s relationship with their body by the end of September.

Don’t wait another day: ENROLL NOW and save your spot in our summer training!

Just one training will teach you how to share the method in both demographics and grow your revenue base exponentially.

Are you not quite ready to register for our Level 1 Instructor Training yet?

Don’t worry—we’ve got you covered. On July 7th at 4pm EST, we’ll be hosting a FREE virtual event: “MELT Success Stories: Transforming Pain into Profit.”

In this webinar, integrative practitioners and MELT Instructors will share their personal stories of success with MELT. They will share their experiences and get into the nuts and bolts of how they integrate the MELT Method across their businesses—from strategies to education opportunities to new revenue streams.

Sign up HERE today!



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November-December 2020 IDEA Fitness Journal

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