Estimated Average Age of Clients
Interest in attending planned exercise programs appears to rise and fall depending on age. The chart below shows the average age of members and clients, according to IDEA business and program director members responding to the IDEA Fitness Programs & Equipment Survey.
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Joy Keller
Joy Keller is the director of marketing communications & PR at IDEA, and has also served as executive editor of IDEA Fitness Journal, IDEA Fitness Manager, IDEA Pilates Today, and IDEA Fit Business Success. She is also a certified personal trainer, indoor cycling instructor and yoga teacher (RYT 200).