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Career Path for Personal Trainers

IDEA World Fitness Award Recipients

Experienced fitness professionals know that the exercise experience is not just a set program of squats, pushups and lunges. It’s key to consider each client as a unique person with unique needs. Fitness pros who truly listen and connect with their clients are better able to guide them toward a fit lifestyle.

2018 IDEA® World Scholarship Recipients

In partnership with ACE, IDEA co-founders Kathie and Peter Davis have established the IDEA World Scholarship Fund, which provides selected recipients with a registration for the event as well as financial assistance for related travel expenses.

New Mindful Outdoor Leadership Program

As green exercise and the health benefits of spending time in nature gain more prominence in popular and scientific news, the Kripalu Center for Yoga & Health in Stockbridge, Massachusetts, is introducing a Mindful Outdoor Leadership Program in October.
The curriculum includes elements of forest bathing, Ayurveda, yoga, outdoor skills, and research related to nature’s health benefits.

Strong Starts

The warmup. Is it simply a time for small talk while people trickle in, or is it an opportunity to ignite attendees’ best efforts? This may be the class section that fitness instructors plan the least, yet devoting some time to designing the warmup is really worthwhile. Why? Because starting on a strong note significantly affects the outcome of the entire workout. We want our participants to get the most from our classes, so let’s set them up for success.

2018 IDEA® World Convention: An Epic Explosion

While life may not always be a highlight reel, thousands of the best personal trainers, group exercise instructors, fitness entrepreneurs and nutrition/wellness professionals added significant footage to their lives at this year’s IDEA World Convention, where everyday actions became epic adventures in education. At the 2018 event, held in San Diego, June 27–July 1, more than 14,000 like-minded pros converged to learn from more than 350 workshops and workouts taught by the industry’s keenest minds.

Sexual Harassment and the Fitness Industry

One day, while stretching my client Jim, I was taken aback when I realized he wasn’t wearing underwear. His shorts were swim trunks with interior netting. I quickly looked away and continued to stretch him. This happened with Jim on several other occasions, but I never mentioned it because I wasn’t sure how to broach the matter. I also didn’t feel as if he was doing this intentionally, nor did I believe he meant harm.

Top Money Tips for Fit Pros

Money is often a dirty word among fitness professionals. Most get into the business to help others, but you can’t pay bills with good intentions, says Frank Pucher, owner of Fitness 121 Personal Training in Roseland, New Jersey, and author of Smart Money Moves: A Practical Approach for Earning, Growing & Protecting Your Money. He adds that the financial side of fitness should receive as much detailed attention as the programs you design.

A for Effort

client: Kent Denver School Students | personal trainer: Laura Bordeaux, strength and conditioning coach, Kent Denver School location: Englewood, Colorado

A complete course load. Think of it as core curriculum—literally. The Kent Denver School, a college-preparatory institution outside of Denver, offers a comprehensive educational experience that emphasizes both academics and sports. That’s where Laura Bordeaux comes in.

Stand Up to Aging

Getting up off the ground grows more difficult as we age. Muscles and bones weaken, coordination becomes less fluid, and simply doing chores around the house gets more challenging. Ground-to-standing (G2S) exercises address these changes. hile even performance athletes can benefit from G2S drills (see the sidebar “G2S Exercises Also Help Performance Athletes”), they’re supremely helpful for older exercisers who are at risk for broken hips and other threats to their mobility.

Are You Ready to Sell Your Fitness Business?

Are you thinking about selling your personal training studio or fitness business? Your business is probably your primary source of income, and selling it will mean you’ll lose that annual income but achieve a one-time capital gain. Are you prepared for that? IDEA member Toby Davis, senior adviser at Sun Acquisitions, Chicago, shares the following tips for anyone preparing to turn over the keys:

The Subtalar Joint: An Important Link in the Kinetic Chain

You may have noticed that many of your clients are blissfully unaware of just how much work the foot and ankle complex does—unless and until, of course, an ankle sprain or tendinitis occurs. The ankle “negotiates” ground reaction forces, informing the kinetic chain in numerous ways. Among other functions, the feet and ankles help the body adapt to uneven terrain through side-to-side movement (Price 2008).

Corporate Fitness Evolves

Employers are looking for partners to provide experiences and solutions in social, emotional, financial, family and career growth and well-being,” says Grace DeSimone, national group fitness director with Plus One Health Management, an Optum company, in New York City. Companies are also embracing mindfulness, meditation and virtual solutions for telecommuting employees, according to DeSimone. All these changes represent an evolution from programs aimed primarily at improving physical health and controlling healthcare costs.

Get Your Business Out of Debt in Three Steps

What if you walked into your facility tomorrow and everything was paid off?
What if there were
no weight equipment or treadmill payments due;
no payments due for a rubber floor or a state-of-the-art sound system; and
no loan bills due—that is, no bank requesting its piece of your pie plus interest?
What if instead of paying the bills (aka “your debts”) every month, you could put all that money into a savings account and begin to build true wealth? Does this sound like a fairy tale?

Where Your Career Goes From Great to EPIC

The IDEA World Convention means a lot of things to different people. For some, it’s primarily about updating their skill sets and knowledge to maintain a competitive edge. For others, the connections and relationships they build at the fitness event are priceless in advancing their careers and enriching their lives. Whatever stands out for each individual, one thing unites allIDEA World attendees: an intense desire to create a career that thrives.

Making Connections That Boost Career Success

Creative Ideas That Inspire

KONGA®, at Funk & Twist Fitness in Basingstoke, England, is a high-intensity offering that incorporates elements of boxing, cardio, dance and sculpt. The program vibe is fierce and wild, and sessions are set to upbeat music designed to inspire and motivate. The class is updated each month with fresh choreography so that participants don’t become bored or hit fitness plateaus. It’s appropriate for all levels, from beginners to seasoned fitness enthusiasts.

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