fbpx Skip to content


Bartering Personal Training Services

If your goal is to increase your personal training profits, one way to succeed is by reducing your expenses. You can save money through bartering—the cashless trading of goods and services that is the most…

Website Templates

While the first “prefab” websites had all the design panache of a Ford Edsel, today’s offerings can literally give your Web presence the look and feel of a Fortune 500 firm for under $100. The…

Personal Digital Assistants

If you’ve ever wished you could carry your office on your belt, a personal
digital assistant (PDA) may be just
what you need. More powerful than the
computer used to land Apollo 11 on
the moon, PDAs can pretty much knock out any work you’d ordinarily
do on a personal computer (PC)—and still fit in the palm of your hand.

Fitness Goes High Tech

Are your primary personal training tools still the lowly clipboard and pen? Do you still schlep a stack of audiotapes to every group fitness class you teach? If so, you may want to consider a more technologically advanced approach to your career–soon!

pedometer power

Pedometers are the new fitness toys; people everywhere are clipping them on to measure their steps. They can be very useful for motivating you to work out and to track your exercise success. Understanding how they work will help you program them to be more accurate.

Top Dog on the Web

By Joe Dysart

Top Dog on the Web
How personal trainers have found a back door to top-10 status on Internet search engines. Given that there are scores of ways to promote your personal training business on the Web for free, actually paying for an extremely high ranking on a search engine rankles a lot of people. But for firms with Web promotion funds to spend, paying for guaranteed, hig…

Web Design That Works

Now that the Web as revolutionary business communication tool has become a fait accompli, a number of personal trainers have discovered ways to elevate the medium to world-class heights and create glistening icons of e-commerce.

Digital Mentoring

Do you remember who taught you how to lead a group fitness class? Did you have a mentor who showed you the ropes? Maybe you obsessively took notes at fitness conventions or taught yourself by…

Mind Your Own Business (Free!)

If you own a PFT business, take advantage of free access to an online classroom of business courses, workshops, information resources, learning tools and counseling assistance through the U.S. Small Business Administration’s E-Business Institute Web site.

Get a more inspired inbox

Unlock the latest industry research, tools and exclusive offers.