Lawrence Biscontini, MA, has established fitness history by winning multiple Instructor of the Year Awards from various organizations as well as the prestigeous Inner IDEA Award (2011): SCW (several) ECA, IDEA (2004), Can Fit Pro (several), and ACE (2002). Lawrence works as Mindful Movement Specialist, Author, and Mentor. Lawrence consults for several fitness companies and is the creator of Yo-Chi, star of the television program PurposeFit, and his most recent books include Stories of Color, Running the Show Customer Service for Fitness, and Cream Rises. Lawrence enjoys inspiring the world to fitness as an author, presenter, and international ambassador for IDEA. ... read more.