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Are You Fooducated?

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Last month we reported that according to the 2012 Nielsen report “Battle of the Bulge & Nutrition Labels: Healthy Eating Trends Around the World,” 59% of the world’s consumers have difficulty understanding nutrition labels on food packaging. Fifty-two percent say they partially understand the labels, and 7% don’t grasp them at all.

If you and your clients struggle with such issues, try the Fooducate app (the basic version is free; Fooducate Plus is $3.99). The app’s creators are a self-described team of “parents, dietitians and techies” who understand that you don’t have time to analyze every label of every item you pick up in the supermarket.

Use the app to

  • scan a product barcode;
  • see product highlights (good and bad);
  • compare products;
  • select better alternatives; and
  • learn more about food and nutrition.

The app works on iPhone, iPod touch, iPad and Android OS versions 2.2 and up.


Sandy Todd Webster

For 22 years, Sandy Todd Webster was the chief architect of IDEA's content program - including the award-winning IDEA FITNESS JOURNAL and IDEA FOOD & NUTRITION TIPS - the industry's leading resources for fitness, wellness and nutrition professionals worldwide. She created, launched and nurtured these brands and many others during her productive and purposeful IDEA tenure. Sandy is a Rouxbe-certified professional plant-based cook and a Precision Nutrition Level 1 Coach who is pursuing a Master's degree in Sustainable Food Systems through The Culinary Institute of America (expected August 2024). She plans to combine these passions with her content expertise to continue inspiring others to make the world a more just, healthy and regenerative place.

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