November 2013


Performance Training For Masters Athletes
Numbering in the tens of millions, active adults aged 35 and older represent a wealth of opportunities for personal trainers.
Sleep: The Athlete’s Steroid
Research supports a good night’s sleep as a crucial program design element for optimal performance.
IDEA Home Study

Personal Training

Age Is Just A Number
Client Success Story: Nearing 60, Tom decided it was time to reverse the aging process.
Analyzing Flash Deals
Profit Center: Are discounted offers really effective for your business?
The Right Way To Train For A Marathon
Ex Rx: Improving the body’s natural ability to adapt is the key to crossing the finish line after 26.2 miles.
tricks of the trade "Have You Trained Any Clients Who Have Undergone Gastric Bypass Surgery? Do You Have Any Special Precautions Or Suggestions?"


Food For Thought
The latest in nutrition news and science.
Protein Today: Are Consumers Getting Too Much Of A Good Thing?
Nutrition: Consuming proteins can help people lose weight, but most people don’t need more of it in their diets.

Group Exercise

Innovative Chair Exercises For Seniors
Skills and Drills: Offer seated movements that provide functional relevance and challenge.
Progressive Core Exercise For Beginners And Beyond
Core: Take the time to teach awareness before cuing advanced moves.
Sample Class: 3 X 3 Progressive Cycling Circuits
Class Take-Out: Give participants a way to measure their improvement.
Creative Ideas That Inspire
Buzz: Give your clients the gift of fitness this holiday season.


Mind-Body-Spirit News
Wellness news and research from around the world.
Thrive In Five
Inner IDEA: Take 5 minutes to make this the best holiday you’ve ever had.

In Every Issue

fitness forum Bending American Food Culture Feature Resonates
warm-up 2014 Inspiration Plan!
Making News
Heart Arrhythmias: An Exercise Professional’s Primer
Research: What you and your clients need to know about irregular heartbeats.
Sporting Chances
Bridging the Gap: Even a trainer for NBA stars sees the effects of the obesity epidemic.
fitness handout The Exercise–Menopause Connection
idea fitnographic Balancing Holiday Banquets

Customer Reviews

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