Best of Issue - August 2009 IDEA Fitness Journal
August 2009


Earn CECs From The Best Educators In Fitness
Choose from over 75 recorded IDEA World Fitness Convention sessions to get your CECs from home.
The 25 Most Significant Health Benefits Of Physical Activity & Exercise
Common health issues that can be positively affected, prevented or controlled by exercise.

A New Business Model: Partner & Small-Group Training
Trainers are going beyond traditional one-on-one sessions for an exciting option that makes good business sense.

Personal Training

Partner Exercises
Ex Rx: Make partner training fun and interactive with these exercises designed for two.
Tricks Of The Trade
“When do you do your own workouts, and how do you fit them in around clients?”

Meet The Future Of Personal Fitness Training
Profit Center: Build your business with clients from the Baby Boom Generation.

Group Exercise

Sample Class: Individualized Indoor Cycling
Class Take-Out: Use variety and purpose to hone in on personal fitness goals.
Three-Way Plank
Core: Pair the BOSU® Balance Trainer with a simple core move to engage and challenge participants.
Real-World Step
Feature: Use these simple tips to translate advanced moves for your students at home.
A Fitness Evangelist
Master Class: IDEA presenter Chalene Johnson talks about converting nonbelievers to health and wellness.


Got Calcium?
Exploring the latest research on calcium, vitamin D and bone health.


4 Core Challenges Of Running A Pilates Business
Inner IDEA: Your success is likely to depend on how you handle business planning, facility selection, staffing and customer service.

In Every Issue

Training To Failure
Research: Research results with important implications for your clients’ strength training regimens.
Building Business Alliances With Competitors
Career Path: How partnering with the opposition can become a win-win situation.
fitness handout Alcohol's Effect On Health
Moira And Lindsay G. Merrithew
Icons & Innovators: Moira and Lindsay G. Merrithew started STOTT PILATES® nearly 20 years ago, before anyone guessed what a sensation the exercise would create.