The Business of Group Exercise—Beyond the Numbers

by Shannon Fable


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The health club market has changed tremendously in the last 10 years. Expectations are high, times are hard and group fitness directors are pulled in a million directions. Learn the foundations of the health club business and how you directly relate to the bottom line. Walk away with a laundry list of helpful resources and straightforward strategies that will help you communicate with management more effectively and lead your team with ease. Review in-depth information about evaluating the effectiveness of classes with numbers, budgets, pay scales and much more.

About the Author

Shannon Fable

Shannon Fable IDEA Author/Presenter

Shannon Fable, 2013 IDEA and 2006 ACE Instructor of the Year, is the Executive Vice President of Learning & Product Development for the FIT4MOM® franchise. For more than two decades, she has helped impressive brands such as Anytime Fitness, Schwinn®, Power Systems, ACE, Silver Sneakers, and BOSU® as a fitness business and programming consultant. An experienced educator, freelance writer, and certified Book Yourself Solid® Business Coach, she helps fitness entrepreneurs navigate the industry and make more money. Fable serves as Chair of the ACE Board of Directors and is the founder and co-owner of GroupEx PRO®, a cloud-based group fitness management tool.

11 Reviews

4.4 out of 5 Stars

  • by Lori Ennis on Jul 21, 2015

    loved this session with Shannon! She gave me a lot to think about ;)

  • by Gina Garcia on Jul 20, 2015

    Like the session. A lot of great information.

  • by Leonardo Luna on Jul 20, 2015

    Good information on the business side of things.

  • by Rose Jeffries on Jul 20, 2015

    Very insightful.

  • by Aida Johnson-Rapp on Jul 19, 2015

    She is brilliant

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Includes a shipped DVD.

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