Food for Thought
Loudness leads to lousy food choices.
No wonder people tend to order fried wings and other nutritional duds at rowdy sports bars. A recent study from the University of South Florida’s Muma College of Business discovered that people tend to make healthier food choices in the presence of low-volume, softer music or background noise than they do in loud environments. According to a 2018 study in the Journal of the Academy of Marketing Science, the arousal and stress brought on by blaring music or yelling patrons can lead to poor-quality, calorie-laden food choices—with potential repercussions for the waistline.