Fuel Your Passion!

by Peter Davis, CEO and Kathie Davis on Jun 23, 2014


We all have experiences that make profound impressions on us and change the way we approach family, friends, business and life in general. If you’ve never attended the IDEA World Fitness Convention™, we would like to suggest you consider it a true game changer. Of course, we are somewhat biased, but we have heard too many testimonials over the three decades we’ve been doing this to know that we’re not just “proud parents” of the most spectacular educational fitness extravaganza on the planet!

The 2014 IDEA World Fitness event will be upon us in just 6 weeks or so (August 13–17 in Anaheim, California). There are many compelling reasons to attend—not least of which are getting yourself out of your day-to-day routine and giving yourself an experience that will educate you, energize you and feed your enthusiasm for many months to come. Your time at IDEA World Fitness will help you to develop exciting new ideas that will move your career— and perhaps your life—forward.

We hope you’ll take this opportunity to focus on yourself and your future. We truly feel that this is the convention’s very best program to date with a broad variety of education, special events and Expo Hall experiences. This is the must-attend fitness event of the year!

Here are a few reasons to click through to www.ideafit.com/fitness-conferences/idea-world-fitness-convention:

  • Fuel your passion and transform your future with a 4-day turbocharged adventure into the best opportunities in the fitness industry, including the highest-quality education, the most well-respected experts in the field, and all the latest programs, products and equipment to keep you one step ahead of the game.
  • Join 12,000 personal trainers, group fitness instructors, mind-body professionals, owners and managers from more than 60 countries for this world industry fitness event.
  • Get access to over 360 educational sessions taught by the industry’s elite mentors, who will give you expert tools to gain more clients, make more money and achieve greater success in your career.
  • Explore more than 300 of the top industry brands in fitness, wellness and nutrition at the IDEA World Fitness & Nutrition Expo.
  • Discover research, techniques and products that are far ahead of the curve and will set you apart from your competition.
  • Create unique networking opportunities that will open doors to expand your career and business in new ways.

National Fitness Hall of Fame Induction

As many of you know, when you are struggling to build a business, gathering awards and accolades is the last thing on your “to do” list. That is precisely why we were deeply honored to be inducted into the National Fitness Hall of Fame in early May.

We cofounded IDEA in 1982 on the strength of one basic premise; that fostering professionalism in the health and fitness industry could help millions of people around the world to live healthier, happier lives. We were fresh out of college and felt empowered by the growing fitness movement. But we also realized that fitness instructors had little experience or background. We believed that the fitness industry needed some kind of association that offered unbiased information, safety standards and career development resources.

From that revelation IDEA was born, and we’ve never looked back. In 32 years, IDEA has grown to more than 65,000 members and subscribers in more than 80 countries who carry out the IDEA mission to Inspire the World to Fitness®. We are so grateful to be recognized for this honor. Many thanks to all of you and to the National Fitness Hall of Fame!

Fitness Journal, Volume 11, Issue 7

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© 2014 by IDEA Health & Fitness Inc. All rights reserved. Reproduction without permission is strictly prohibited.

About the Authors

Peter Davis, CEO

Peter Davis, CEO IDEA Author/Presenter

Peter Davis is co-founder of IDEA Health & Fitness Association.

Kathie Davis

Kathie Davis IDEA Author/Presenter

Kathie Davis is co-founder of IDEA Health & Fitness Association in San Diego.