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Brain Fitness Center Offers Interactive Computer Training

The Brain Emporium, a brain exercise center founded and directed by T.J. McCallum, associate professor of psychology at Case Western Reserve University in Cleveland, Ohio, opened at the Fairhill Center in Cleveland in March 2009. The Brain Emporium is another example of the growing popularity of computer-based mental fitness games.

McCallum and his graduate student assistants design individualized training programs using original computer software, the Nintendo Wii and other gaming systems. The Brain Emporium’s programs challenge memory, visual-spatial abilities, mental flexibility, processing speed, language and planning. An important component of the program is
encouraging social interaction among participants.

Editor’s Note: The National Institutes of Health Mind & Body Week, mentioned in last month’s column, was canceled.


Shirley Eichenberger-Archer, JD, MA

Shirley Archer, JD, MA, is an internationally acknowledged integrative health and mindfulness specialist, best-selling author of 16 fitness and wellness books translated into multiple languages and sold worldwide, award-winning health journalist, contributing editor to Fitness Journal, media spokesperson, and IDEA's 2008 Fitness Instructor of the Year. She's a 25-year industry veteran and former health and fitness educator at the Stanford Prevention Research Center, who has served on multiple industry committees and co-authored trade books and manuals for ACE, ACSM and YMCA of the USA. She has appeared on TV worldwide and was a featured trainer on America's Next Top Model.

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