2016 IDEA® World Convention: Where the World Comes Together

by Peter Davis, CEO and Kathie Davis on Jan 20, 2016

Warm-Up

Where the World Comes Together It’s hard to believe that the enclosed IDEA World Convention brochure could hold as much information as it does or describe a program that could be any more exciting! Open your mind to the possibilities as you read about the more than 370 sessions that will be presented by 200 of the smartest educators in fitness, club man- agement, business, nutrition and behavior change. This incredible fitness event, in its 32nd year (July 13–17 in Los Angeles) is just over 4 months away, and registrations are already pouring in.

IDEA World is a unifying phenomenon on many planes. The fitness event brings together people from around the globe to learn from and inspire each other; it offers the richest menu of continuing education that can be found under one roof; and it is the only learning forum at which fitness professionals can fill their plates with sessions covering the gamut from exercise science to practical program design, management, business, entrepreneurship, nutri- tion, health coaching/behavior change and product knowledge.

We want to share these descriptions of our latest and greatest offerings—our newest “fitness events within the event”—to whet your appetite for how your life and career, as well as your clients’ lives, can be transformed by a few days in this inspirational think tank.

IDEA World Club & Studio Summit (July 14–17)

For the first time, IDEA is catering specifically to club and stu- dio owners, operators, program directors and managers with an opportunity to gain in-depth knowledge on how to run a superior fitness business. If you are a club or studio owner or manager who wants to move past your business plateau, get “unstuck,” network with like-minded leaders, and learn from the greatest innovators, entrepreneurs and leaders in business, this 4-day experience is your must-attend fitness event for 2016. You will discover new tools to grow revenues, streamline opera- tions, get clarity on your mission, and change your future for 2016 and beyond.

At the end of the weekend, attendees will be armed and ready to improve their studio or club with simple, actionable steps from expert club leaders. You will attain the know-how to build an inspired brand; develop services to reach the ideal market; fine- tune business operating systems; attract and retain members and staff; and expand revenue streams to stay profitable and thrive—all while changing lives through fitness!

Your learning will unfold over 4 fantastic days. These high- lights merely scratch the surface of what you can expect:

  • On Day 1, Jack Canfield, MS, author of The Success PrinciplesTM—will set the inspirational tone for your week with his keynote address, “How to Get From Where You Are to Where You Want to Be.” This best-selling author and moti- vational legend will then lead an in-depth breakout session so you can absorb the maximum from his message.
  • On Day 2, the IDEA Success Academy (available à la carte or as part of the Club & Studio Summit package) will shake up your business reality. Every fitness industry success has a unique blueprint that goes with it; each leaves a trail of clues that reveals the stories, struggles and secrets behind it. Learn from the brightest industry leaders, entrepreneurs and innova- tors about the best practices, the strategies and even the failures that helped them build multimillion-dollar businesses and highly satisfying careers.
  • On Day 3, you’ll roll up your sleeves and tackle the nuts and bolts of building an inspired brand. You’ll learn to develop services to reach your ideal market; fine-tune your business operating systems; attract and retain members and staff; and expand revenue streams to maintain profitability—all while changing lives and the world!

    Speakers include Ryan Lee, Chris Freytag, Cathe Friedrich, Natalie Jill, Randy Hetrick, Forrest Walden, Autumn Calabrese, Sara Gottfried, MD, and many more!

  • On Day 4, you’ll round out your week of learning by enjoying a veritable feast of education, with more than 40 sessions open to you on the IDEA World program.

IDEA World is a global community that comprises all facets of fitness and wellness in the pursuit of a stronger, fitter and healthier tomorrow. Join the more than 14,000 personal trainers, group fitness instructors, club and studio owners and managers, mind-body professionals and wellness experts from more than 60 countries for a fitness event that will transform your world and the worlds of those you serve. We hope to see you there!

To learn more about any of these groundbreaking fitness events or about the IDEA World Convention, call an IDEA Inspired Service representative at (800) 999-4332, ext. 7, or read more in the enclosed brochure or online at www.ideafit.com/fitness-conferences/idea-world-fitness-convention.

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About the Authors

Peter Davis, CEO

Peter Davis, CEO IDEA Author/Presenter

Peter Davis is co-founder of IDEA Health & Fitness Association.

Kathie Davis

Kathie Davis IDEA Author/Presenter

Kathie Davis is co-founder of IDEA Health & Fitness Association in San Diego.