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Open Access Events

Join industry leaders for an energizing workout, live demo, or an insightful discussion on trending topics in the fitness industry. These open access events are available to all registered attendees AND expo hall guests.

All times are Pacific Time

LIVE DEMO: Build Your Fitness Business For The Future

Presented by Nicole Rutledge
Friday, July 9 • 11:30am-12:00pm

ClubReady is the leading provider of full-suite studio fitness and wellness club management. The ClubReady suite of solutions delivers full membership and engagement experience management, real-time group and individual fitness tracking, and a predictive approach to fitness analytics – all to help studios attract, retain and serve their members. For this demo, we will walk through solutions that will provide you with fitness business analytics and performance tracking.

SPONSORED SEMINAR: How to use a Platform to Further your Business

Moderator: Alana Myers, Panelists: Ben Camara, Dom Matteo
Friday, July 9 • 2:25-3:25pm

Technology is a vital component of any business, whether you are a solopreneur, own a brick-and-mortar space, are strictly online—or a combination of all three. But what platform is best for you, your business and your audience? In this session, top experts will discuss the available options and share what you can do to make sure you find the right tech tools to best support your needs.

Power Hour Session: How One Instructor Built a Six-figure Fitness Coaching Business To Last

Presented by Jennifer Blackburn
Friday, July 9 • 2:25-3:25pm

Learn how mom-of-5 Jennifer Blackburn developed a thriving, independent fitness coaching business during the COVID-19 pandemic. She will share how she leverages a platform that enables her to work smarter and not harder, and how she plans to continue growing her business with multiple coaches, formats and hybrid virtual and in-person workouts in 2021 and beyond.

Mat Moves With Maricris - Core & Cardio Crush

Presented by Maricris Lapaix, MA
Saturday, July 10 • 6:15-7:00am • WORKOUT

Find the perfect push to get that heart pumping! Test your muscular endurance and stability with interval training. Experience this high-intensity body-weight workout within just the width of your exercise mat. You don’t need much room to get a quality workout. This is the perfect routine that can be done anywhere and anytime!

Sweat With Soul - Capoeira Yoga Flow

Presented by Brett Hoebel
Saturday, July 10 • 6:15-7:00am • WORKOUT

Capoeira Yoga Flow combines the fluid movements of the Brazilian martial art capoeira with the flow of vinyasa yoga. Sun salutations are blended with complementary capoeira movements to create a powerful, unique sequence using all directions on your mat and done to electronic beats! Created by Brett Hoebel, capoeira instructor, yogi and trainer on NBC’s The Biggest Loser, this class will “Brazilify” you as you get your sweat on to this fusion flow!

LIVE DEMO: Understanding Fascia-How To Unlock New Levels of Athleticism, Flexibility, Recovery, and Aesthetics

Presented by Olivia Henry
Saturday, July 10 • 11:00-11:30am

Muscle knots/pain, range of motion, recovery speed, pump/blood circulation are kryptonite to an athlete’s performance and rooted in the fascia. Ashley Black’s Fasciology in-house kinesiologist, Olivia Henry, will discuss the fascia’s role in your health and how top athletic programs incorporate myofascial therapy into their recovery programming.

Sponsored Seminar: How to get your Virtual Coaching Business off the Ground

Moderator: Dennis Sanchez, Panelists: Jonathan Goodman, My Le Goel
Saturday, July 10 • 2:10-3:10pm

So, you’ve decided you want to start a virtual coaching business. Now what? Our panel of experts explain how to implement a simple step-by-step process so you can hit the ground running and put your virtual coaching business on the fast track to success.

SPONSORED SEMINAR: Creating Your Client Community Online

Presented by Natalie Kimball
Saturday, July 10 • 2:10-3:10pm

My PT Hub Ambassador, Natalie Kimball, knows a thing or two about creating a solid community of clients online, having transitioned her business last year to operate online-only! In this seminar, Natalie talks about the importance of creating an online community and how you can achieve this within your own fitness business. Whether you’re an online-only coach or you have a community of clients offline and online, Natalie shares her top tips for keeping your clients engaged, excited and coming back for more!

Summer Center & Surrender

Presented by Michelle Briks Prosper
Sunday, July 11 • 6:00-7:00am • WORKOUT

Ahhh, the warmth of the summer season beckons us to be present and reconnect with ourselves, our loved ones, and the outdoors. To truly enjoy this present moment, we must slow down and release to find ease. This one-hour, vinyasa-based yoga class will work the core to build strength and use dynamic movements to prepare the body to receive and soften into the flow. The class’s peak experience will offer the space to embody “center and surrender.”

PUSH Kickboxing

Presented by Joseph David
Sunday, July 11 • 6:15-7:00am • WORKOUT

Experience a mix of cardio kickboxing, plyometrics, choreographed push-up drills and dynamic strength training. This class will spike your heart rate and lift you out of your comfort zone. You never know what to expect. Get lost in the music and PUSH!

Sponsored Seminar: Advanced Strategies for Recovery from Exercise

Presented by Dan Duran
Sunday, July 11 • 2:10-3:10pm

Rest is just as important as exercise when considering optimal performance. However, there are many ways to help the body recover from the damage training creates. Move beyond basic nutrition, hydration and sleep strategies to explore emerging technologies to improve exercise recovery—all at your fingertips. You’ve got nothing to lose but gains!

SPONSORED SEMINAR: How to get your clients moving outside post-COVID

Moderator: Michelle Leachman, Panelists: Shana Verstegen, Michael Piercy, MS
Sunday, July 11 • 2:10-3:10pm

Among the countless disruptions caused by the pandemic, client fitness levels and mindsets were negatively impacted as many were forced out of gyms and onto the couch. For some, the thought of getting back into a regular routine might feel like starting from scratch. In this session, we discuss how to address these issues and find new ways to motivate clients to return to a physically active lifestyle as safely as possible.