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SPONSORSHIP GLOSSARY

ANNOUNCEMENT

A prominent pop-up window that appears on 100% of active attendees’ screens, notifying users of scheduled activities, promoting brand recognition and giving sponsorship shoutouts.

iwv20-intrado-announcement

BOOTH CHAT

Sponsor-staffed chat function within virtual booth, giving sponsors the chance to connect directly with an unlimited number of attendees. Ability to field questions, host giveaways and discussions, and retain a full chat log post-event.

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BRANDED DIGITAL SIGNAGE (BOOTH)

Customizable graphics with branded visuals. Sponsors have the freedom to fully design their booths to their liking by choosing color schemes, signage size and quantity of signs.

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BRANDED DIGITAL SIGNAGE (EXPO HALL)

Branded visuals that feature prominently in the Fitness & Nutrition Virtual Expo Hall. Can be displayed continuously throughout the event or on a rotating carousel of 10-second intervals every 3 minutes.

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Links to websites, social media accounts, giveaway pages or videos within your virtual booth. Extended lead capture in booths allows you to view how many attendees have accessed each link.

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MARQUEE BANNER

A prominent scrolling marquee that appears on 100% of active attendees’ screens, notifying users of scheduled activities, promoting brand recognition and giving sponsorship shoutouts. Ability to point attendees directly to your booth.

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VIRTUAL BOOTH

Self-customized virtual sponsor booth:
• Embedded video—up to 5 minutes long
• Branded digital signage
• Chat functions—ongoing interactive chat to be staffed and monitored by a member of your team
• Ability to ship product to booth attendees by providing external link that leads to giveaway/contact form for post-event shipping

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VIRTUAL GIVEAWAY

The opportunity to host a giveaway within your booth. This may be included within your booth video, through external links or within the chat functions. It is the sponsor’s responsibility to facilitate the giveaway.

VIRTUAL SWAG BAG

A virtual swag bag allows attendees to connect with brands via generous discounts of 30% or more or through free product. The sponsor’s logos and links will be featured within the event microsite, virtual event platform and in emails to attendees. It is the sole responsibility of sponsors to set up their swag bag discount code, brand page and all shipments.

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QUALIFIED LEAD LIST (BOOTH)

A platform portal grants the sponsor access to booth attendee engagement, including chat log, full interactivity/download history and contact information (name and email). Select sponsors receive this within their package, and all sponsors have the option to add this at any time. Virtual booth portal is viewable post-event and accessible for 1 year after the event.

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