Blueprint for Success in the Fitness Industry
As the fitness industry evolves, there are several extremely important foundational principles and practices you need to know about. Todd will share his key business principles and systems, including client acquisition, client retention, creative revenue-generating ideas, grassroots marketing, social media, building world-class customer service and culture, and how to build a winning team. Get ready…
Read MoreProven Strategies to Build Your Brand Using YouTube
Learn how the creator of Blogilates, YouTube’s #1 subscribed female fitness channel, creates fresh new content that keeps her viewers coming back for more. Cassey Ho will share her tips on video scheduling, filming and editing techniques, collaborations, getting on a network, and how to monetize on and off the platform.
Read MoreThe Business of Group Exercise Beyond the Numbers
The health club market has changed tremendously in the last 10 years. Expectations are high, times are hard and group fitness directors are pulled in a million directions. Learn the foundations of the health club business and how you directly relate to the bottom line. Walk away with a laundry list of helpful resources and…
Read MoreThree Technologies to Engage and Empower Clients Inside and Outside the Session
You’ve mastered the art of program design, now it’s time to add the technology WOW factor to your arsenal of moves. Travis will show how SMS adds a touch point with clients between sessions. He’ll explain how heart rate monitor technology, body composition tracking and reporting helps his clients set and achieve new goals and…
Read MoreHow to Run Your Own “Drop Two Sizes” Challenge
Learn this proven system to run your own “skinny jeans challenge,” guaranteeing your clients, both men and women, lose two sizes in 8 weeks. You will learn everything from marketing the challenge, to enrollment, to the exact week by week steps guaranteeing their success. Get the actual plan for their training, nutrition and mindset coaching.…
Read MoreGENERATE Buzz With Simple Marketing
This how-to course will help you generate buzz in your facility by having a simple, clear message that is targeted to your ideal client. That message is reflected in your offerings, your marketing and your social media. Learn to create and deliver on your promises and discover new fun ideas to celebrate client successes. Jack…
Read MoreREACH More Clients: Be Loud and Proud
Reach more of the right clients. It starts by knowing your brand, digging into your community and rolling up your sleeves to create momentum. As a thriving new studio owner, Michael will share how to develop relationships with local government and community organizations that lead to referrals. He’ll teach how to carve a niche in…
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