240 : Million Dollar Personal Training Business

Time Block D - Thursday, 8:10-10:00am

Session Format : Lecture

by Sherri McMillan, MSc

48 Ratings

Type: Session

Item: CA15-S240


Who doesn't want to run a business that has a healthy bottom line? Come to this session and see how you can create your own million dollar personal training studio. We'll take a look at all the systems you need to have in place to increase sales, and improve customer service and client retention. We'll also examine top marketing strategies to get new clients in the door! Chock full of take home tips, this session is a must for any business owner or entrepreneur.

About the Author

Sherri McMillan, MSc

Sherri McMillan, MSc IDEA Author/Presenter

Sherri McMillan, M.Sc. has been inspiring the world to adopt a fitness lifestyle for over 20 years and has received numerous industry awards including 2006 IDEA Fitness Director of the Year, 1998 IDEA Personal Trainer of the Year, 1998 CanFitPro Fitness Presenter of the Year and 2005/2006 ACE Fitness Educator of the Year - Runner up. As a fitness trainer, fitness columnist for various magazines and newspapers, author of five books and manuals including "Go For Fit - the Winning Way to Fat Loss", "Fit over Forty" & "The Successful Trainers Guide to Marketing", and featured presenter in various fitness DVDs, she is a spokesperson for Nike, Twist Conditioning and PowerBar. She has presented hundreds of workshops to thousands of fitness leaders throughout Canada, Australia, New Zealand, Germany, England, Spain, South America, Asia and the U.S.A. She is the owner of Northwest Personal Training, two training studios in Portland OR and Vancouver WA that generated over $2,000,000 in revenues in 2009 and was awarded the 2006 BBB Business of the Year. www.nwFitnessEducation.com