Helen Vanderburg is the owner of Heavens Fitness and Fusion-Fitness-Training. She is the 2005 IDEA Instructor of the Year, the 1996 IDEA Program Director of the Year, and a two-time Can-Fit-Pro Presenter of the Year. Helen holds a bachelor?s degree in kinesiology, is a past world champion in synchronized swimming and is a certified yoga and Pilates instructor. ... read more.
Shannon Fable, 2013 IDEA and 2006 ACE Instructor of the Year, is the Executive Vice President of Learning & Product Development for the FIT4MOM® franchise. For more than two decades, she has helped impressive brands such as Anytime Fitness, Schwinn®, Power Systems, ACE, Silver Sneakers, and BOSU® as a fitness business and programming consultant. An experienced educator, freelance writer, and certified Book Yourself Solid® Business Coach, she helps fitness entrepreneurs navigate the industry and make more money. Fable serves as Chair of the ACE Board of Directors and is the founder and co-owner of GroupEx PRO®, a cloud-based group fitness management tool. ... read more.
Sherri McMillan, M.Sc. has been inspiring the world to adopt a fitness lifestyle for over 20 years and has received numerous industry awards including 2006 IDEA Fitness Director of the Year, 1998 IDEA Personal Trainer of the Year, 1998 CanFitPro Fitness Presenter of the Year and 2005/2006 ACE Fitness Educator of the Year - Runner up. As a fitness trainer, fitness columnist for various magazines and newspapers, author of five books and manuals including "Go For Fit - the Winning Way to Fat Loss", "Fit over Forty" & "The Successful Trainers Guide to Marketing", and featured presenter in various fitness DVDs, she is a spokesperson for Nike, Twist Conditioning and PowerBar. She has presented hundreds of workshops to thousands of fitness leaders throughout Canada, Australia, New Zealand, Germany, England, Spain, South America, Asia and the U.S.A. She is the owner of Northwest Personal Training, two training studios in Portland OR and Vancouver WA that generated over $2,000,000 in revenues in 2009 and was awarded the 2006 BBB Business of the Year. www.nwFitnessEducation.com ... read more.
Donna Cyrus is the senior vice president of programming for Crunch Fitness® and spearheads the development of innovative programming for all Crunch clubs worldwide.
Nicki Anderson owned and operated Reality Fitness, Inc. from 1993-2012. Since selling her business, she set her sites on helping fitness professionals grow successful businesses. She is currently a customer service, retention and relationship specialist. In addition to consulting, Nicki is the health and fitness columnist for Sun Times Media in Chicago and Naperville Magazine. Nicki has authored numerous books, including 101 Tips to Motivate Your Clients and Increase Retention, and Eight Steps to Create a Successful Personal Training Business . Nicki is the 2008 IDEA Personal Trainer of the Year, Voted one of Chicagoland's Top Fitness Trainers in 2010. Nicki lectures all over the world teaching fitness professionals the value of solid business practices. ... read more.
I like to consider myself the NO BS business educator, personal brand coach, and certified high performance coach to the wellness and fitness professional…” Right here is where you usually encounter the 3rd party corporate voice talking to you about someone in the 3rd person about all their accomplishments and achievements and that’s cool. But, don’t you usually start to feel a little disconnect from the author, speaker, presenter, coach, trainer, owner, whatever it is that you came to check out on their website to see if they would be a good fit for you to learn from? I do. So, since this is my site, I thought I would take a different approach, have some fun and talk to you direct and keep it real. I am Vito La Fata, and I like to consider myself the NO BS business educator, personal brand coach, and certified high performance coach to the wellness and fitness professional who is looking to get outside the box of the industry and start learning how to grow a personal brand online that reaches people far and wide via having a virtual business and if you want an offline business, cool. BUT, to be fair today, that offline business doesn’t have to be a brick and mortar business. It can mean you run live workshops, retreats, coaching groups, events, masterminds, if you can imagine it – you can build it! As a fitness and wellness professional today – having a business DOES NOT have to be the traditional brick and mortar anymore. That model as a small business owner is becoming more challenging due to changes in people’s buying behavior, consumer habits, busy lifestyles, and mobile needs and wants. Brick and mortar still serves a purpose if you really want it, I’m just here to say – it’s not the ONLY way anymore. You see, about 5 years ago facing being broke, devastated financially from a bad business partnership gone south, having short sold my house to stay in business, stripped down the barest necessities, I made the choice to reinvent myself and invest my time learning how to build a smarter fitness mousetrap than what was being taught by the major conferences, the national certifying agencies, and most presenters and speakers. When I was in my office being told my business was a “job” not a business, was the day I began a 5 year journey studying under some of the most prolific and successful entrepreneurs in the world, from Todd Durkin, Jeff Walker, Brendon Burchard, Darren Hardy, Bo Eason, Callan Rush, Dan Kennedy, and more, plus I devoured any book I could get my hands and ears (audio books rock) on as I committed to a book a week discipline to improve my understanding of marketing, business, high performance, leadership and entrepreneurialship. Since, those dark days, I’ve gone on to build, several brands, become the product launch manager for cutting edge fitness professionals such as Todd Durkin, a internationally recognized speaker and writer, I’ve contributed to IDEA Health, IHRSA World Conference, MindBody Conference, Australian Fitness Health Expo, Canfitpro, Fitness Business Summit and Club Industry. All this in hopes of turning around to serve you, the fitness professional, with accelerated business, marketing and most importantly high performance growth, so that you can avoid walking that long road and making the same mistakes. Today, I’m committed to sharing with you how to create a business you rock and lead a life you love! ... read more.
I love the business of fitness. I love coaching fitness professionals to do more with their skills and talents to change their communities. I teach trainers how to celebrate their way to success with smart business practices, savvy marketing and social media skills. My specialty is corporate fitness, on-line training, as well as owning and operating a full-service health club and a personal training studio. I am passionate and feel called to share it. ... read more.