770: Community Relations and External Marketing Initiatives for Training Directors and Entrepreneurs

Time Block H - Saturday, 4:05-5:35pm
Presented by: Sherri McMillan, MSc
Session Format: Lecture

If you're not actively creating community relations and external marketing initiatives, you're missing out on maximizing exposure for your personal training department or business. This session will teach you real-life examples of programs that have worked to generate referrals, enhance retention, and increase overall revenues. This session is recommended for fitness directors, training department managers and business owners.

Sherri McMillan, MSc

IDEA Author/Presenter
Sherri McMillan, M.Sc. has been inspiring the world to adopt a fitness lifestyle for over 20 years a... more less