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5 Reasons You Still Need to Attend Live Trainings

By Angela Yochum, MEd | February 16, 2018 |

Energized! That’s how I feel every time I leave a fitness conference. I’m eager to implement fresh ideas and coaching tips into my fitness classes—a feeling I rarely have after completing an online course. Although I’ll be the first to admit that I need digital learning opportunities for their sheer convenience, I still crave live fitness education experiences.
Here are 5 reasons why you, as a fitness instructor, will reap the greatest benefits from live courses and ­conferences.

1 A Face-to-Face Community

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How to Find Your Epic

By Ryan Halvorson | February 15, 2018 |

The fitness industry is a rewarding and inspiring place to be. However, it’s not without its challenges, and getting ahead with passion alone can be difficult. The most successful fit pros know that to build an epic life and career, they must invest in education and learn from those who’ve been there and done it.

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130/80 = High Blood Pressure

By Ryan Halvorson | February 12, 2018 |

For the first time since 2003, the American College of Cardiology and the American Heart Association have produced a substantial report updating blood pressure recommendations. People with a reading of 130/80 are now classified as having high blood pressure. This is down from 140/90.
According to the ACC, this means 46% of U.S. adults will now be categorized as having hypertension.
Those in the “hypertensive crisis” category require medication intervention and immediate hospitalization if there is organ damage, according to the report.

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How to Develop Better Work–Life Balance

By Ryan Halvorson | February 9, 2018 |

Do you find yourself checking your email and responding to messages well after you’ve “clocked out” for the day? While keeping up with emails after hours might seem productive, researchers from the University of Zurich in Switzerland believe this habit could have the opposite effect.
They launched an online survey in which 1,916 employees answered questions about work–life balance. For example, respondents were asked how often they thought about work during nonwork hours; the type and frequency of recovery activities; and exhaustion levels.

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Exercise Responses Vary Among Women

By Ryan Halvorson | February 9, 2018 |

A new study from Bangor University in Wales affirms that body type influences a woman’s response to exercise, potentially affecting weight management success.
Female participants were assigned to either a 4-week or 8-week circuit training intervention. The women met three times per week and exercised at 50%–90% VO2 peak for 45–90 minutes per session. They were instructed not to diverge from their usual diets.

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The Power of a Playlist

By Ami McMullen | January 18, 2018 |

There was a time when I was teaching 32 group classes per week for 14 companies, all with different demographics and with classes spread throughout the city. It wasn’t uncommon for me to teach in a collegiate setting, a fitness facility, a studio, a corporate office and a hospital, all in the same day. Could I have used the same generic fitness mix for every location or simply chosen a station on a music streaming app? Sure, if I’d been content to deliver a subpar experience.

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Olympic Support Coach Talks Winter Games

By Ryan Halvorson | December 12, 2017 |

In February, thousands of athletes from around the world will descend on PyeongChang, South Korea, with dreams of stepping onto a podium. Among them will be members of the U.S. speed skating team, who have received support from the Under Armour Performance Team.
Dan McDonogh, 2012 IDEA Fitness Instructor of the Year and UA senior manager of performance training, knows what it’s like to ready the athletes for competition:

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Training an Up-and-Coming Athlete

By Ryan Halvorson | October 20, 2017 |

client: Lauren | personal trainer: Francesca Pucher, co-owner, Fitness 121 | location: Roseland, New Jersey

In search of progress. Lauren was just 13 years old when she first met Francesca Pucher, personal trainer and co-owner of Fitness 121 in Roseland, New Jersey. Lauren’s mom was working with Pucher and asked for some advice on how to help her daughter with her ice skating. She wondered if Lauren’s performance would improve if she incorporated some strength training into her weekly routine.

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2017 IDEA® World Convention

By Joy Keller | September 18, 2017 |

Wherever they are, the best personal trainers, group exercise instructors, fitness entrepreneurs and nutrition/wellness professionals excel at what they do, but in the macrocosm of motion that is the IDEA World Convention, they redefine the limits of their potential. At the 2017 event, held in Las Vegas, July 19–23, more than 10,000 like-minded pros placed a bet on continued happiness and success, upping the ante as they attended more than 330 workshops and workouts taught by the industry’s greatest minds.

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Recovery Tech—An Array of New Products, Services and Centers

By Shirley Archer-Eichenberger, JD, MA | August 24, 2017 |

New technologies, products and services are boosting the exercise-recovery business. What’s going on here?
The rising popularity of wearable devices is making people much more aware of their performance.
High-intensity interval training remains one of the most popular kinds of exercise.
Everyday exercisers can now afford treatments that were formerly reserved for pro athletes.

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The Importance of Introductory Offers

By Troy Fontana | August 23, 2017 |

Early in my career as a personal trainer, I was confused as to why my client base was growing at a glacial speed. After all, I had spent years preparing, applying principles, learning program design and getting certified so that I could have a career that would change people’s lives for the better.

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Health News: Fact or Fiction?

By Amanda Vogel, MA | June 12, 2017 |

Reviewing health and fitness news on the internet can produce a minefield of misinformation. Anybody can open a social media account, build a polished website with DIY templates and set up shop as a self-appointed health and fitness expert. And people who do this can lend their work an air of authority by mimicking the design and presentation of authoritative health-news sources.

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