Kathleen Chaffer

If you’ve ever gotten your car stuck in the snow or the mud, you know how maddening it can be to try to find that tiny bit of traction you need to get going again. Despite knowing you’re only digging a deeper hole, you press the gas pedal to the floor, expecting to move forward. The wheels just spin. Being hopeful and having a strong desire to be free don’t fix your problem. Clearly, a tow chain would change everything.
Many of your overweight clients are living this life: stuck like a car with no traction and desperate for a new approach that will help them move forward.