Douglas Brooks"Douglas Brooks, MS, is an exercise physiologist, the director of programming for Hedstrom® Fitness, BOSU® and Surge®, and the co-director of education for B Strong BFR Training™. A former Kona Ironman® triathlete, he directed athlete conditioning for Sugar Bowl Ski Academy for 8 years, working with elite junior and professional athletes. Douglas was inducted into the U.S. National Fitness Hall of Fame and has been honored by canfitpro as the International Presenter of the Year and by IDEA as the 2014 Personal Trainer of the Year. Coach Brooks is the author of numerous fitness education books. "
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Training for Growth
By Douglas S. Brooks, MS
Capitalizing on Referrals
Cultivate your existing core of clients to capture even more business. Now that you’re keeping your existing clients satisfied and happy, the timing is right to ask, “How do I get more clients?” The answers include service, trust, results and personal referrals. Part of your marketing campaign is grassroots and ongoing in natu…
Used to be, creating Web video was a laborious process requiring deep technical knowledge, great patience, a flair for tweaking, and hours—if not days—of production time. Consequently, many personal trainers shied away from adding video to their sites, concluding that while the medium represented a powerful communications and marketing tool, the learning curve was too steep.Read More
You’ve probably seen it and even tried some moves on it within the past year, but have you considered the functional training implications of the little blue half-dome called BOSU? If you haven’t, it may be time to invest a bit of brain power to customize a program for yourself and those clients who say…Read More