This is a business of support and motivation. A big key to long term client success is accomplishment and trust. It’s like building a bank account.
So, asking clients to focus on the healthy deposits being made – exercise, food logs, healthy eating, positive attitudes, declarations – creates a feeling of success This “health” account is for the long term. The fitness coach can focus on the results – weight loss, strength gain, flexibility improvement. The client needs to trust that the correct guidance is being provided.
Think about the old saying “A watched pot never boils” In other words, if you want to heat water until it boils, and you watch it while you wait, then it seems to take a very long time. In the same way, anything that we wait for with eager attention seems to take a very long time: like waiting for someone to arrive, waiting for the phone to ring, waiting for weight loss to be apparent. Also how the body reacts to exercise is an individual thing that no one can predict. I have the client focus on the other tangible benefits.
there is a place when weight loss needs to be the focus. In cases of morbid obesity, where an extra 100 lbs. or even more make every step difficult and exercise becomes a study in patience, the goal needs to be to get rid of most of the excess. Once things are at reasonable levels, body composition and focus on health and wellness should take center stage over an obsession with weight itself.