I quote a per session rate to those that ask. But I no longer use a set rate for clients that are looking for more than one session or a few sessions. I speak with the client to find out what they are looking for as far as goals/needs. Part of that is asking how much time and how much money they are comfortable putting into their program. I make a proposal as to how they can achieve their goals. The proposal includes the number of workouts/sessions per week and the cost. Their budget determines how much time we spend together and how much time they need to put in on their own. I determine the cost based on my time (billable hours). The more difficult the clients needs are, the more time I need to put into designing their program. These clients are on a month to month program and billing cycle. Every month their program is evaluated and adjusted to keep them moving toward their goals. And the time and cost are all predetermined on an individual basis. Sometimes the client wants to adjust the arrangement. Sometimes I see the need for some adjustments. Either way, we sit down and go over any thing that comes up.
Before I sell anyone a specific number of sessions, I prefer to do an assessment firs to see what their fitness level is. This will help me determine the type of program they will need in order to reach their goals and then I will let them know how many sessions they are going to need. If I go by the number of sessions first, then I feel like do them a disservice. They came to me for results and that will determine the approach I’m going to take with them.
Ive always thought selling sessions works better but thats my business model.
The idea of a training program is usually a “one program for all”. With the sessions, I simply set goals and try to meet them with the client. It allows me more flexibility and keeps things interesting rather than stagnant.