As a personal trainer, my rate goes by a sliding scale of $75/hour. My clientele is wealthy and highly educated. As a kinesiotherapist, gerokinesiologist, exercise physiologist, and personal trainer, I also hold various certifications and have a 20+ year background in classical ballet. I have a given rate with institutions hiring me, such as a fitness center and a retirement residence, but wonder what to charge a company with 450 tenants wishing to offer fitness classes as an additional service to its tenants.
HI Didi. I offer a lot of small group and even large group classes/clinics/workshops to Country Clubs, private HOA’s, companies, and even medical facilities. In my opinion you calculate your charge working backwards. By this, I determine how much I want to make in total for the particular class/clinic, then calculate the amount per person based on the expected number of participants. There ARE other considerations that you (I) could take into account such as what competitors (not in terms of your experience in the field, but in terms of similar types of classes) are charging. If you are offering a ‘special class’ that others cannot/do not offer based on your special knowledge then you can/should charge more. For example I have specialty skills and knowledge in certain injury prevention for athletes and so will charge more for this specialty clinic. Another consideration may (could be) who the ultimate payor is (is it the organization or the individual). These are just some of the factors you may wish to consider in arriving at your ultimate charge.