I am a certified personal trainer and group fitness instructor. I understand that the nature of the fitness business is that the majority of clients are available early mornings or in the evenings. For some reasons beyond my control, those times can be particularly hard for me to work with. I am looking to train people during daytime hours, say 7:30am-4:00pm. What kind of clients would be available during those times and how could I market myself to them? Thanks!
personally, I do not train early in the morning and usually do not even start before 9 AM. Even though the others are correct in saying that people are very flexible nowadays, I only have one client in that group who still works, and I train her in her lunch hour. All the others are retired or do not work.
While you ultimately need to market yourself, you may find that a focus on marketing towards the older clientele may be useful.