We would like to add incentive to signing up by offering to new members upon signing the option of a short term membership for a friend. Maybe even expand this offering to current members out of appreciation for loyalty and effort to retain those already current members. What would be the best way to present this? and what sort of short term membership would be best to offer?
Offer a discount if someone brings in a friend.
For my bootcamp we offer $25 off if you bring one person in and $50 for 2
It really works!
I’d rather gain the new people and lose a bit, in the long run its a win win.
As for details and numbers, you need to figure out cost effectiveness and I suggest an expiration date!