Hello Suzanne Lowrie,
This is something that needs consideration before opening a facility. The best way to do that is have a client base ready to follow you. Here are more ideas:
You can offer gift cards, volunteer, give discounts, referral/guest incentives, wear business logo clothing everywhere, do your absolute best to keep everyone on track and pleased enough to sing your praises, then get down and dirty in the trenches.
Natalie aka NAPS 2 B Fit.