At my current place of employment, I am being put in charge of reviving their fitness programming. We are already successful with running a sports performance academy for young athletes from the ages of 8-18+. Now, we’re trying to strike up the adult fitness population, and some non-sports related youth fitness classes. We have an outfitted weight room, and plenty of indoor facility space to move around. With that being said, how would you recommend starting the kindling for the fire? Gain more of a base by doing more 1-on-1 personal training sessions, or structure more small group fitness?
Hi Ryan. The answer to your question will depend more on what your clients need and want. Why not do a survey to see what people in your club, and in your area think and would like to see? Trainers answering your question here will almost certainly lack the type of insight into your specific market that you can get by checking with your clients and potential clients locally!
I hope that this helps.