I am currently working in a Healthcare Facility and train in a hydrotherapy pool. I have decided though that I would like to do some land-training as well and take on only a few mobile clients to make extra income (I am thinking of just 2-3). I would like to know what factors you consider when setting up your packages or payment plans. I am just starting out with land training and would like to charge less at first and gradually increase the price when I feel more comfortable.
Also I may start teaching a boot camp style class at a fitness studio that is to open soon. How much would you charge for something like that? I previously taught Zumba but had to quit because I didn’t make enough teaching to be able to pay the rent there, which is why I am hesitant to start teaching at this new place.
What did you end up deciding to do regarding mobile training and/or bootcamp? How did it go?
As far as charging low then raising prices, I learned the hard way that it’s harder to raise a price on an existing client than start out at what I’m worth. So if you’re still on the fence about your pricing, you might express your pricing as a percentage of your regular price. For example, “My normal rate is $75 per hour, but for clients who purchase a package of 10 or more sessions before July 31, I’m offering a $15 discount to just $60 per hour.”
I think it’s great that you are thinking of adding to your training. I offer packages based on my hourly rate, and clients can choose any number of sessions depending on their goals and budget (a small percentage discount is offered to larger packages). My most popular packages are 10 or 20 sessions, and most of my clients are long term and renew (I think for some people paying for 10 sessions at a time is more feasible).
I’ve also done promotional “starter” packages which work well–
x amount of dollars for 6 sessions or something like that. You can choose any number of sessions and give a discounted price for that package (and can base it on 1 or 2 sessions per week as Sue has mentioned).
While it’s ok to offer some specials or discounts, I don’t think you should reduce your prices based on “land training”. There is value in what you provide, so don’t underestimate what you do.
For your bootcamps, I would take any cost that you will be charged, and then look into what others in your area are charging and the number of people you need to make a profit. You want to keep it reasonable but not too low.
Best wishes to you.
I would start with a very cheap boot camp program with a start and end date 2-3 weeks from your begin date.
2-3 days a week. same time. $99.
Once that is over you extend them the same rate for another 4 week as you build more clients.
Send me an email I can share our BC program.