Studio Owners: When opening a studio, is it enough to specialize in one form of fitness and its varieties or to expand to others

Hi Orlee,

I read your conversation with Ariadne.

I would also rather do a few things really well than trying to be all things to all people. You need to be competitive and set yourself apart from other gyms, and specialization with a few related items is the best way unless you own a large gym (which – I understand – you do not).

Wish you good luck.
Karin Singleton
www.meltnc.com