Was pondering the verbiage on a sale I want to run for Black Friday.. calling it Pump Friday! Anyways offer i’m considering is buy 12 months up front and receive 10% off the package price ( equates to about a month.. I have a 16 session, 12 session and 8 session a month package program) OR… buy 12 months and receive 13.. What do you think would get more of a response? Something for free or Less of a hit to the customer up front?
as the others: “free” always sounds great.
There is one more thing I suggest, though: to ask clients to commit for a year is to lay out a lot of money. I have seen too many instances when clients paid trainers upfront only to see that trainer vanish and the money being irretrievable. I would go with a shorter period. If I were a client or potential client, I would not sign up for that length.