I am transitioning into gym ownership and in the process of getting NASM certification as well as crossfit certification. Any advice as to strategy, venders, etc would be appreciated. I want to ensure having sufficient member numbers within 2 months of opening to cover both the costs of the gym and my salary. I will not have any employees.
I have to admire your courage of opening a gym in two months, still working on obtaining certifications and beginning to think about how to get members.
Have you already covered the basics of the operation by having a business plan? Do you have the liability insurance in place; your profile does not give any clues. Do you know what your monthly expenses are going to be? Do you have a structure of membership pricing? Do you have any competition nearby? Do you already have a web site for your gym. How big is your facility, and how many people can you accommodate at any given point in time? Do you have enough equipment that 10 people can work out at the same time during the typically busy evening hours? If you don’t have any employees, how will you be able to cover the entire operation by yourself? You will obviously not provide child care. What will the hours of operation be? What is your target demographics?
You need to start an aggressive marketing campaign to let people know that you will be there; how you are different from the competition; many new gyms offer introductory pricing to attract new members.
When you talk about vendors, do you mean equipment vendors?
I wish you best of luck from the bottom of my heart. I believe you will be very busy if you want to open in two months.