maximizing usage of studio space
Hi! Does anyone have ideas as to how to make the most of studio space and time? At the studio i work, currently there are just 9 classes running in the week. The studio is adjacent to the gym. Group Exercise is not doing particularly well in Mumbai at the moment, so I’m not sure if it makes sense to open more classes, but maybe something extra for the gym members?The gym and studio are pretty basic, not a luxury set up. What would be some good options from a business angle?
Do you mean you have a small group ex studio that is part of or is simply next to but not associated with a larger gym?
If you have a set up that is conducive to it (i.e. a smaller room with a door) you could theoretically rent the space to or hire a body work person (massage, or something like that).
If you have access to a large membership you could offer monthly workshops on special topics rather than just regular classes.
You could bring in ‘trunk shows’ of new fitness clothing
There are tons of ways to either bring in programs, or rent out the space, but of course there is competition and there is demand and I think you probably want to look at both before deciding on what to do.
Have you researched other studios to see what times are being offered? Or asked for feedback from members? Sometimes it helps numbers to try to figure out what is working other places and what current members want.
good luck